The End of Cell C??? Here's what I think...

The analyst from Vestact Limited couldn't be more  wrong on this one!

This article is proof enough and the words I find most revealing and self explanatory;

Speaking on CNBC, Theron said that Cell C is messing up the mobile market in South Africa for everyone, including themselves, with their aggressive pricing strategy.

First of all, most investors are probably angry because Cell C brought about the mobile revolution to the fat cats' dismay. Other regulatory bodies did mention that South Africans are paying too much when it comes to mobile networks. And investors were having a jol! Now they are getting angry because the consumers are getting a great deal for their buck... and it is costing a huge drop in profits!

Despite the aggressiveness of the Cell C marketing strategies and promotions Vodacom responded and MTN remained  unchanged and they just wouldn't budge and even removed BIS (Black Berry Internet service - temporarily)! The real change started when customers migrated (Cell C eating MTN's cake article).

Network giants should be fighting to keep their clients shouldn't they? o_O ! I just wont allow myself to be robbed like this. Not rallying for Cell C though, I'm just looking out for a better deal that's all!

Unlimited Internet Access Success...

Unlimited Internet access is the future since people practically reside online and constantly looking for ways to cut costs and save at every chance they get! But presenting such a service to an already struggling economy is even better.

Black Berry’s phenomenal success in South Africa and Southern Africa is based on the fact that it is the leader of the pack when it comes to unlimited Internet access.

Mtn was trying to catch up on this niche by introducing their R29 unlimited Facebook browsing and mixit and other related products (although Cell C still gives free access to Mixit). This must have come about after their previous “application” on Facebook where consumers were directed to the application to view their data usage and how much they were spending on social networks alone.

Considering how many pictures are uploaded on to the social network, a 3G phone will use up your airtime in no time at all hence data bundles come in handy with reduced cost per megabyte. A targeted data product will prove useful when consumers who are financially enlightened and aware of where their money is going would opt for.

Cell C has introduced an offer worth considering as well, the data bundle prices have gone so low that even students can afford them, and can stay online for longer. R7.50 for 50 megabytes is worth a penny.

There is no denying that students keep discovering new social networks that some of us know nothing about. Even Zuckerburg came up with his own Social network (Facebook) together with his peers and managed to turn it into a giant social network that it is today.

But having unlimited Internet access in this day or in South Africa for that matter is really worth considering since some of us are introverts and like to be connected to the outer world and be up to date with developments. Not forgetting the economic challenges we have and living by one’s means, the financially conscious would go the unlimited route. We have so much to choose from now.

And finally after doing away with BIS (Blackberry Internet Service) MTN customers were expressing dissatisfaction with their service provider which led to the network giant loosening their restrictions. In my opinion, they should (SA Networks) have a chunk out of blackberry success by acquiring certain privileges of which in a way it does give them as much exposure in terms of brand recognition.

Uncapped ADSL connection is also something to look forward to as prices keep dropping and dropping due to developments in technology... Ps